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Thursday, March 13, 2008

Ironclad lures

Just got back from the Sports Show.

I had a very interesting chat with the folks from Lake Resources Group. they are marketing the Ironclad lures and are based right here in Wisconsin.

I have to say, I was a bit skeptical of their products when I first read about them, but after having a chance to look them over today, I think these guys are onto something.

I was worried that the design would impede hook penetration, especially for clients who aren't used to driving the hook home the way I am, but I have to say, I really think these lures are innovative, and I really don't think it will be a problem.

I think they'll be great for my clients, staying on the hook much longer than traditional soft plastics. I look forward to putting them through the paces on the water very, very soon.

The website for the company is There's not much in the way of content just yet, but stay tuned.